Social media article
Skills: Working from existing content to create a fresh article
Client: A multi-disciplinary creative studio, working with production companies and global brands to produce digital media and immersive virtual experiences.
Brief: To draw from existing content on the company’s website and showreel to create a LinkedIn article that would work alongside NASA’s attempted launch of Artemis 1.
Background: I had worked with the agency on an animation script, which led to this invitation to create a social media article on their behalf. They provided links to relevant existing content as well as their showreels, from which I pulled together an article summarising their work on two projects related to creating a world beyond this one.
Tone: Relaxed but not overly informal, conversational, informative, engaging, industry-relevant, appropriate to company personality.